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元隆雅圖(002878.SZ):與成都大運會執委會簽署數字文創類特許生產及零售協議

格隆匯6月18日丨元隆雅圖(002878.SZ)公佈,公司與成都第31屆世界大學生夏季運動會(簡稱“成都大運會”)執行委員會(就成都大運會數字文創類特許商品的開發、設計、生產和銷售簽訂了特許授權協議。

公司自2021年12月開始涉足元宇宙業務以來,在虛擬IP孵化與應用領域完成了多個成功案例,發佈了自有IP虛擬人與虛擬萌寵組合“嫦小月”&“作作兔”,已具備將虛擬IPAI化、商品化、商業化的能力。在數字文創產品開發和運營方面,結合AI技術手段以及公司“虛實結合”的優勢,為品牌客户提供數字文創產品和實物禮贈品、品牌營銷活動以及品牌產品相結合的整合營銷方案,已經完成多個品牌的成功案例。今年5月公司發佈了UOVAMETA元宇宙平台,並陸續與手機天貓運營方等多個合作方簽訂了戰略合作協議,將在元宇宙空間開發運營方面開展廣泛的商業合作。

公司預計成都大運會特許商品銷售將會隨着召開日期逐漸臨近,賽會的新聞宣傳力度、社會關注度逐漸提升而逐步增長。公司目前難以準確預估相關特許商品業務在未來可能產生的收入和利潤。  

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