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新世界(00017.HK)與Visa達成戰略合作 提升大灣區旅客跨境消費體驗
新世界(00017.HK)與Visa(V.US)宣布達成戰略合作,通過加快普及電子支付和獎賞計劃,共同推動粵港澳大灣區跨境消費。Visa將成為新世界旗下零售物業的優先支付合作夥伴,包括K11 MUSEA、 K11 Art Mall,以及即將開幕的航天城11 SKIES。 本次戰略夥伴協議為期數年,新世界及Visa將聚焦於K11 MUSEA、K11 Art Mall及11 SKIES,與商戶和合作夥伴聯手推出促進旅客消費的全年活動,並會推出創新的K Dollar Visa獎賞使用方式,近70萬名K Dollar會員使用Visa信用卡在香港超過1,000家參與商戶無縫支付時將可自動獲取K Dollar積分。 新世界發展集團客戶生態系統高級總監張之傑表示,港府一直透過投資大嶼山及機場城市發展來把握大灣區機遇,11 SKIES料將成為當中的核心項目。
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