《大行報告》富瑞上調微博(WB.US)、騰訊音樂(TME.US)及360數科(QFIN.US)目標價 評級「買入」
富瑞發表研究報告指,市場預期大部分中國科技企業去年第四季盈利表現都將超出預期,已發布業績的公司當中百度(09888.HK)(BIDU.US)及搜狐(SOHU.US)都透露廣告業務前景正面,社會復甦亦帶動阿里巴巴(09988.HK)(BABA.US)及唯品會(VIPS)等電商業務發展。
該行指出,由於投資者關注今年競爭格局,最近網購相關股份股價出現波動,回調為市場提供入市機會,相信隨著行業恢復正常,互聯網公司尤其是大型企業將需要進行再投資,關注收入及GMV增長趨勢,又預期京東(09618.HK)(JD.US)以投資回報率為重點的開支策略將維持。
富瑞對今年廣告行業前景抱樂觀態度,指出百度和搜狐去年第四季線上廣告業務表現均好過預期,而且對今年前景變得更加樂觀。對於百度而言,農曆新年過後廣告表現恢復良好,預期搜狐品牌廣告要從第二季起才出現按年回升。該行對微博(09898.HK)(WB.US)的廣告業務預測相對保守,以人民幣計,將2023年的總收入增長預測從1%上調至3%,維持「買入」評級,美股目標價升至28美元。
另外,在重新開放和宏觀經濟復甦趨勢下,該行將360數科(QFIN.US)今年全年貸款增長預測上調至15%,預計第二季行業會出現情緒復甦,維持下半年增長較上半年強的看法,維持「買入」評級,美股目標價上調至28.1美元。
富瑞亦對線上娛樂行業前景變得更加樂觀,將騰訊音樂(TME.US)美股目標價上調至10.4美元,評級「買入」。
Follow us
Find us on
Facebook,
Twitter ,
Instagram, and
YouTube or frequent updates on all things investing.Have a financial topic you would like to discuss? Head over to the
uSMART Community to share your thoughts and insights about the market! Click the picture below to download and explore uSMART app!

Disclaimers
uSmart Securities Limited (“uSmart”) is based on its internal research and public third party information in preparation of this article. Although uSmart uses its best endeavours to ensure the content of this article is accurate, uSmart does not guarantee the accuracy, timeliness or completeness of the information of this article and is not responsible for any views/opinions/comments in this article. Opinions, forecasts and estimations reflect uSmart’s assessment as of the date of this article and are subject to change. uSmart has no obligation to notify you or anyone of any such changes. You must make independent analysis and judgment on any matters involved in this article. uSmart and any directors, officers, employees or agents of uSmart will not be liable for any loss or damage suffered by any person in reliance on any representation or omission in the content of this article. The content of the article is for reference only and does not constitute any offer, solicitation, recommendation, opinion or guarantee of any securities, virtual assets, financial products or instruments. Regulatory authorities may restrict the trading of virtual asset-related ETFs to only investors who meet specified requirements. Any calculations or images in the article are for illustrative purposes only.
Investment involves risks and the value and income from securities may rise or fall. Past performance is not indicative of future performance. Please carefully consider your personal risk tolerance, and consult independent professional advice if necessary.