貓眼娛樂(01896.HK)與上海閲霆訂立娛樂內容投資及製作合作框架協議
格隆匯8月18日丨貓眼娛樂(01896.HK)發佈公吿,於2022年8月18日,公司(為其本身及代表集團)與上海閲霆(為其本身及代表閲文集團)訂立(i)娛樂內容投資及製作合作框架協議,據此,集團與閲文集團同意合作聯合投資製作電影;及(ii)電影宣發框架協議,據此,集團與閲文集團各自同意向另一方提供電影宣發服務。
閲文集團是中國電影製作行業的活躍參與者,從事優質電影製作,對電影宣發服務有需求。集團為中國全文娛行業提供多元化的服務及寶貴的行業見解,並能夠持續提供獨特、智能的一站式解決方案,以在整個行業價值鏈中進行宣發。
閲文集團是中國電影製作行業的活躍參與者,推廣大量優質電影。其對所製作電影的強大控制使其能夠向下遊轉移並發展其電影宣發業務。隨着集團繼續深耕電影製作,進一步整合自有IP,努力成為優質內容的製片商,預期閲文集團將繼續為集團提供電影宣發服務。
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