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中信證券:TCL QD-Mini LED旗艦新品價格親民,Mini LED背光有望加速放量

本文來自格隆匯專欄:中信證券研究,作者:徐濤 胡葉倩雯

2022年3月9日,TCL發佈旗艦新品領曜 QD-Mini LED 智屏X11,搭載第三代QD-Mini LED技術,採用近萬顆Mini LED芯片,最高2304個分區精準控光,由鴻利智匯、三安光電等中國大陸產業鏈供應。X11智屏65” / 75” / 85” 售價分別為13999/17999/27999元,有望憑超高配置及親民價格打開消費級市場,我們預計出貨量可達幾十萬台量級,料將促進Mini LED背光在2022年加速放量。我們預計至2024年Mini背光電視/筆電 / Pad /車載/電競顯示器的滲透率有望分別達15% / 20% / 10% / 10% / 18%。由於Mini LED技術要求高,設備、芯片、封裝模組環節升級較大,建議關注有相關技術佈局的產業鏈龍頭公司。

3月9日TCL發佈旗艦新品領曜QD-Mini LED智屏X11,音畫雙絕同時價格極具競爭力,有望引領Mini LED背光加速放量。

搭載第三代QD-Mini LED技術,最高2304個分區精準控光,實現2000nit峯值亮度,1000萬:1超高對比度,顯示技術行業領先:

1)Mini LED芯片:密佈近萬顆100微米的Mini LED芯片,通過DBR納米複合均光膜+光學影像微透鏡,增加發光角度30%並提升均勻性;

2)QD:沿用全球領先的QD量子點技術,實現157%色域值;

3)雙智慧芯片組:1顆領曜芯片M1,576顆背光驅動芯片(相較傳統1-10+顆大幅提升)智能優化。X11智屏65”/75”/85”售價分別為13999/17999/27999元(2021年首款採用第三代QD-Mini LED背光的X12 8K Mini LED領曜智屏售價99999元),有望憑超高配置及親民價格打開消費級市場,促進Mini LED背光加速放量。據產業鏈調研,鴻利智匯主供封裝(此前供應X12),三安光電為該產品供應芯片,TCL華星獨供LCD面板,並由TCL電子下模組整機廠代工,我們預計出貨量將達幾十萬台量級。

2021為Mini LED商用元年,2022年有望加速放量。

回顧2021年,Mini LED直顯方面承接小間距升級需求,背光領域在高端中大尺寸市場滲透,全年直顯放量快於背光。背光方面中尺寸進展快於大尺寸:北美大客户搭載Mini LED背光的產品引領中尺寸滲透率至2%,晶電、隆達等中國台灣廠商有望受益於供應鏈帶來的增長機會,三安光電、立訊精密等中國大陸廠商逐步導入。大尺寸主要由韓國客户引領,越南疫情影響下供給受限,全年Mini LED TV出貨量約150萬台;TCL、華為等也陸續推出Mini LED背光新品,出貨萬台量級,中國大陸相關廠商有望充分受益。

我們預計2022年背光將加速放量,滲透速度超過直顯,三星預計2022年Mini LED TV出貨量約300萬台;據DSCC,2022年平板/筆電的Mini LED面板出貨量預計分別達970/500萬台,分別同比+80%/150%萬台。中長期來看,Mini LED料將受益工藝成熟及成本下降(我們認為3年內年降幅在15%~20%)持續向中高端領域滲透,有望迎來爆發期,我們預計至2024年Mini背光電視/筆電/Pad/車載/電競顯示器的滲透率有望分別達15% /20%/10%/10%/18%。

Mini LED帶來產業鏈升級,龍頭廠商佈局將迎業績彈性。

LED產業鏈由上游外延片+芯片、中游製造(封裝+模組)和下游應用三部分構成,Mini LED各環節都將面臨技術升級,我們認為設備、芯片和封裝環節變化最大,看好Mini LED對產業鏈的持續拉動作用,產業鏈端設備環節優先受益,封裝環節公司彈性最大,芯片環節其次。中國大陸產業鏈來看:

1)設備端:下游擴產設備端受益最早、確定性最強,國內廠商進展居行業前列,中微公司已推出藍綠光Mini LED生產專用MOCVD設備,有望將隨客户擴產放量;新益昌Mini LED固晶機速度已達150K/h,良率99.999%行業領先,並已供貨韓國大客户,公司預計其Mini LED設備業務2022年增長50%;

2)芯片端:華燦光電獨供華為V75 Super智慧屏;兆馳Mini LED芯片已量產;三安光電芯片已進入各大客户供應鏈,3月9日公吿自年初以來收到國際單一重要大客户Mini LED芯片採購訂單超1.7億元,1-2月已交付約1億元;

3)封裝模組端:中游製造端技術大升級,直顯封裝IMD/COB方案共存,背光封裝COB/COG方案並行,國內封裝龍頭佈局多種技術路徑逐步量產,建議關注國星光電、鴻利智匯、聚飛光電、兆馳股份、瑞豐光電、隆利科技,以及PCB端鵬鼎控股;

4)品牌端:直顯方面進展良好,建議關注利亞德、洲明科技;背光領域蘋果、三星引領品牌廠商積極佈局Mini背光平板、電視等,建議關注TCL科技、京東方A等。

風險因素:

終端需求不及預期;技術成熟度低;產業鏈良率不達預期;技術替代風險等。

投資策略:

我們認為2022年Mini LED有望加速放量,看好其未來發展及對產業鏈的帶動作用。由於Mini LED技術要求高,設備、芯片、封裝模組環節升級較大,建議關注有相關技術佈局的產業鏈龍頭公司,設備端建議關注中微公司、新益昌;芯片端建議關注三安光電、華燦光電、兆馳股份;封裝模組端建議關注國星光電、鴻利智匯、聚飛光電、兆馳股份、瑞豐光電、隆利科技,以及PCB端鵬鼎控股;下游品牌端建議關注利亞德、洲明科技、TCL科技、京東方A等。

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