上海市監局:不得向8歲以下未成年人銷售盲盒
上海市市場監督管理局刊發《上海市盲盒經營活動合規指引》,要求要求盲盒經營者不得向8歲以下未成年人銷售盲盒;向8周以上未成年人銷售盲盒商品,亦應通過線上、線下等不同方式確認監護人同意。
指引要求盲盒明確列出抽取規則,盲盒經營者應公示商品種類、抽盒規則、商品投放數量、隱藏款抽取概率等信息,充分告知消費者,並保留完整的概率設定、抽取結果、發放情況記錄以備查,鼓勵設定保底機制。
上海市監局表示,不得以盲盒形式進行銷售特殊食品、藥品、醫療器械、有毒有害物品、易燃易爆物品、活體動物等,指出盲盒內商品實際價值應與其售賣價格基本相當,單個盲盒的售價一般不超過200元人民幣。
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