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ZA Tech牽手Klook,發力旅遊保險創新
格隆匯 11-23 11:04

11月23日,眾安科技國際有限公司(“ZA Tech)宣佈攜手全球領先的休閒旅遊預訂平台Klook成立合資公司,發揮雙方在保險科技及旅遊運營方面的專長,為世界各地的消費者提供更豐富、更便捷的旅遊保險產品,合作將以Klook的9個本地市場為起點,助力環球消費者暢通無阻地購買線上旅遊保險產品。

ZA Tech將向Klook輸出自主研發的科技解決方案Fusion,通過前沿的保險科技助力Klook連接更多保險公司合作伙伴,同時還將輸出包括保險產品設計、保險平台搭建等系列能力。據悉,合作啟動後,Klook也將以亞太區為重心,於今年年底前陸續在平台上引入旅遊相關的保險產品。同時,安盛和安達將成為首批與Klook合作的保險公司,在Klook平台上推出多款產品。

Klook也將藉助ZA Tech在不同市場累積的消費者洞見,進一步推動產品創新,加深客户互動並提高保險滲透率。Klook企業發展副總裁孫傳勝表示,“疫情無疑改變了我們旅遊的方式。在跨境旅遊重啟後,客户將需要更高程度的保障。我們很高興能與ZA Tech展開這項極具意義的合作,成為全球首個在多個市場推出完整旅遊相關保險系列的旅遊平台。在此合作框架下,我們將進一步簡化客户的旅遊歷程,讓他們從旅遊相關保險至旅程的綜合體驗,都能發掘、預訂和購買他們所需。”

“千里之行,始於足下。Klook一直以打造更佳旅遊體驗為使命,我們很榮幸能與其攜手開展一段意義非凡的旅程。”ZA Tech東南亞區總經理楊陽表示,“旅遊是一個探索的過程。我們期望透過保險,為用户踏出的每一步賦予意義。為實現此願景,我們致力發揮ZA Tech在保險科技的創新優勢,讓保險成為用户旅遊體驗的一部分,讓更廣大的社羣獲得保障。”

新冠肺炎疫情持續,預計將在跨境旅遊重啟後帶動旅遊保險的需求。據全球旅遊保險行業市場調研數據顯示,2020年旅遊保險的全球市場份額預計達215億美元,在2027年預計將達到337億美元。

楊陽認為,這次合作結合ZA Tech領先業界的科技解決方案及Klook龐大的市場網絡,有信心讓用户在合適的場景輕鬆獲取最貼身的保險產品,重新定義旅遊體驗。

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