本間高爾夫(06858.HK)召開中國代理商大會 門店目標增至80間
本間高爾夫(06858.HK)公布,於上海召開中國代理商大會,共有70多間經銷商參會。公司表示,計劃繼續於中國拓展球桿及非球桿產品的銷售網絡,重點於華東及華南增設品牌門店,目標年內在目前50間品牌門店的基礎上,增至70至80間。公司亦將繼續加強線上電商渠道的建設,2021財年通過天貓和京東的運營優化,HONMA在中國的電商銷售接近2020財年的三倍。團隊正在積極探索和小紅書、抖音等平台的合作,提升品牌力的同時延伸銷售終端。
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