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屈臣氏夥Grab拓展東南亞六國保健美容購物服務
阿思達克 01-19 14:11
屈臣氏集團宣布,與東南亞網約車及送餐服務巨頭Grab達成合作,提升拓展東南亞地區線上及線下保健美容購物模式,包括推出配送服務、付款功能整合及建立線上購物平台,合作計劃將覆蓋新加坡、印尼、馬來西亞、泰國、越南和菲律賓六個市場。

屈臣氏將與Grab合作,當地超過2,200家屈臣氏店舖會陸續連接GrabMart線上購物平台,並可透過配送服務GrabExpress,為訂單作「最後一哩配送」,讓顧客於屈臣氏網店及手機應用程式下單後,能在最短時間之內收到產品。屈臣氏並即將於其東南亞實體店接受以GrabPay結帳,同時會將GrabPay與現有屈臣氏手機應用程式內的電子錢包作整合。

屈臣氏國際首席數碼總監吳逸群表示,疫情加速電子商貿發展,顧客對於送貨速度的要求亦大大提高,2020年屈臣氏電子銷售平台的訂單和銷售額都錄得按年雙倍上升,期望Grab滲透廣泛的用戶層,可為屈臣氏的業務帶來更強勁增長。

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