金山办公(688111.SH)：截至今年3月2日金山文档月度活跃用户数达到2.39亿
格隆汇3月3日丨金山办公(688111.SH)发布金山文档月度活跃用户数的风险提示公告，金山文档是专注多人协作的在线文档产品，用户可通过网络在线直接登录、即时通讯小程序等其他场景使用，进行文档在线编辑及协作。
受各企业短期内远程办公需求增长影响，公司在线文档协作产品金山文档产品月度活跃用户数有较大增长。截至2020年3月2日，金山文档月度活跃用户数达到2.39亿。
公司目前主营业务收入分为基于WPS office PC端及WPS office移动端产品的办公软件授权业务、办公服务订阅业务及互联网广告推广业务。办公软件授权业务以政府及大中型企业客户为主，办公服务订阅及广告推广业务以个人用户为主。2018年度，办公软件授权业务、办公服务订阅业务、互联网广告推广业务收入占总收入比例分别为31.49%、34.76%、33.75%。
公司WPS office PC端及移动端产品月活跃用户数，对公司办公服务订阅业务及互联网广告推广业务收入有一定影响，因此公司将相关指标设为主要运营指标。目前公司产品活跃用户转化为付费用户的比率极低。
金山文档及相关功能目前主要面向个人用户免费提供，产品没有互联网广告推广功能，不会带来办公服务订阅收入及互联网广告推广收入，该业务对公司经营业绩不产生直接影响，金山文档月活跃用户数未被列为公司主要运营指标。
金山文档月度活跃用户数基于在线场景进行统计，未与其他产品月度活跃用户数进行排重。
此次金山文档月度活跃用户数量短期增长的原因是各企业因延时复工而导致的“远程办公”需求增长较快，该需求具有突发性和阶段性，随着企业逐渐复工，现场办公增加，预计金山文档月度活跃用户数量将呈现回落趋势。
目前，公司主要运营指标包括WPS office PC端月活跃用户数、WPS office移动端月活跃用户数、其它产品(词霸)月活跃用户数，公司未来将根据业务情况评估主要运营指标并定期披露，供投资者谨慎参考。
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