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東方時尚(603377.SH)與北汽集團簽署合作協議
格隆匯 01-06 19:02

格隆匯1月6日丨東方時尚(603377.SH)公佈,近日,公司與北汽集團圍繞培訓產業多元化發展,推動培訓行業智能化及電動化,推動駕駛人培訓行業整體品質的提升等方面簽署了合作協議。方擬在以下領域開展合作:

1智能培訓用車領域雙方針對培訓用車需求開展符合國家政策方向的深層次技術和產品的聯合開發,包括搭載智能駕駛培訓系統的培訓車輛聯合開發等合作事宜,打造培訓行業專屬培訓用車並共同開發市場。雙方開展銷售領域合作,實現代理銷售合作模式。乙方將優先採用甲方品牌產品、甲方將提供滿足乙方需求的產品。

2VR模擬教學設備領域雙方共同研發並生產培訓質量高、監管機關認同、學員滿意的高品質VR模擬教學產品,以滿足市場對此類產品的需求。乙方關聯公司現有成熟產品成果,授權甲方下屬工廠生產,並根據需求成立輕資產合資公司,推廣應用。

3通航項目領域,甲方下屬的北京通用航空有限公司與乙方將開展深入交流合作,在股權層面開展合作,並在產品銷售代理、機場資源開發等領域開展具體業務。

4資本合作領域,甲方旗下相關業務、投資、金融等平台與乙方等相關方通過股權合作、產業基金組建、融資租賃等多種方式實現雙方在資本和金融層面的全方位合作,實現雙方在汽車新出行、新場景、新零售等領域的探索與佈局。

5在新車銷售、廣告營銷、客户運營等方面進一步深化合作。包括甲方在乙方所屬各分公司佈局建立北汽汽車超市;甲方在乙方所屬各分公司開展甲方品牌產品廣告推廣;雙方充分發揮信息平台作用,積累大數據、挖掘數據價值,做好潛在客户的運營和維護。

次《合作協議》的簽署,是公司實施發展戰略的一項重要舉措,對公司未來發展具有積極推動意義。有利於鞏固公司的行業領先地位,擴大領先優勢。

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