李寧(02331.HK)經銷商明年次季訂貨會 「李寧」品牌訂單增長逾10%
李寧(02331.HK)公布,以吊牌價計算,特許經銷商於今年9月舉辦之2020年第二季訂貨會之李寧品牌產品訂單(不包括中國李寧及李寧YOUNG),按年錄得10%至20%低段增長。
以去年同季度伊始已投入運營的李寧銷售點(不包括李寧YOUNG)計算,截至今年9月30日止第三季,整個平台之同店銷售按年錄得10%至20%高段增長。就渠道而言,零售(直接經營)渠道和批發(特許經銷商)渠道均錄得10%至20%低段增長,電子商務虛擬店舖業務按年增長為50%至60%中段。
另外,今年第三季,李寧銷售點(不包括李寧YOUNG)於整個平台之零售流水按年錄得30%至40%低段增長。就渠道而言,線下渠道(包括零售及批發)錄得20%至30%高段增長,其中零售渠道錄得10%至20%中段增長,及批發渠道錄得30%至40%中段增長;電子商務虛擬店舖業務錄得50%至60%低段增長。
截至今年9月30日,於中國,李寧銷售點數量(不包括李寧YOUNG)共計6,564個,較上一季末淨增加142個,本年迄今淨增加220個。在淨增加的220個銷售點中,零售業務淨減少163個,批發業務淨增加383個。截至9月30日,於中國的李寧YOUNG銷售點數量共計926個,較上一季末淨增加54個,本年迄今淨增加133個。
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