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美凱龍(601828.SH):半年期試點場域流量增幅45%,線上服務平台日活800+
格隆匯 07-16 16:35

格隆匯7月16日丨美凱龍(601828.SH)在互動平台表示,未來美凱龍家居賣場將形成建材傢俱佔比經營面積60%,電器佔比15%,家裝佔比15%,新業態10%的業態新格局。新業態中的汽車業態除了線下場域打造,更圍繞用户用車全生命週期,構建基於場域服務的用户管理和運營體系,搭建數字化運營平台賦能業務。半年期試點場域流量增幅45%,線上服務平台日活800+,有效賦能家居主業,具體招商數據請參看定期報吿披露。

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