賽力斯張正萍接受《財富》專訪 講述賽力斯"智慧重塑豪華"成長之路
近日，賽力斯作為中國新能源汽車企業代表受邀出席東盟-中國-海合會三方經濟論壇，大會期間賽力斯集團輪值總裁張正萍接受《財富》專訪，講述賽力斯"智慧重塑豪華"的成長之路。張正萍表示，賽力斯堅持長期主義、創新驅動與商業成功的核心理念；持續研發投入，構建內生競爭力，為用户提供更智能、更安全的駕駛體驗。
據張正萍介紹，賽力斯的英文SERES源自古希臘語，意為"絲綢之國"，其字母對稱象徵着中國文化中對稱與平衡的理念。問界的英文名字AITO，寓意"為汽車注入智能"(Adding Intelligence To Auto)。經過39年發展，賽力斯已成為中國豪華電動車細分市場的領先者。
"賽力斯同樣高度重視自身能力的建設，持續在研發上投入大量資源，已實現核心三電和整車平台的自主研發。"張正萍説，中國企業快速發展的背後，是技術驅動的雄心。中國企業在智能輔助駕駛、無人機和AI等領域已具領先地位。在賽力斯，AI 已深度融入研發、運營、財務、人力等各部門和各業務中。
張正萍表示，賽力斯始終堅信，安全是最大的豪華，目標始終是打造更智能、更安全的駕駛體驗。在上海車展上，賽力斯發佈了行業首個軟硬件深度融合的安全體系——賽力斯智能安全。例如，問界旗下所有車型均採用鋁合金與超高強度鋼打造部分車身結構，其中某些鋼材強度達到潛艇級，確保在極端碰撞中保護乘員安全。但比防撞更重要的是防患未然。賽力斯致力於通過智能系統主動預警、輔助制動、自動避險，避免事故發生。
談到海外佈局，張正萍表示，賽力斯在東盟已建立約50家經銷商網絡，並在印度尼西亞萬丹省設有運營多年的智能工廠。除東盟外，海灣合作委員會(GCC)國家也是賽力斯的重點市場之一，已在阿聯酋設立子公司，並正積極拓展卡塔爾、沙特等地。
"中國企業必須學會珍惜並保護品牌價值，不要做損害品牌的事。品牌應始終以客户為中心，洞察所需、迴應所想。賽力斯始終謹慎呵護品牌，無論是傳遞的信息、交付的產品，還是提供的服務，都力求做到最好。"張正萍説。
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