中信建投:汽車智能化加持下,高端市場格局重塑
中信建投研報稱,電動化紅利進入尾聲,僅依靠電動化推動的產品力提升難以徹底重塑高端市場格局,產業趨勢進入下半場,智能化驅動下自主品牌將逐步攻破高度市場品牌壁壘。高端市場是自主品牌替代彈性最大的萬億市場,30萬以上高端市場銷量佔比僅1/6,但銷售額佔比超1/3,可支撐市值空間超4萬億。高端品牌毛利率高,同時進口車由於高税費,消費者心理錨定價格高,盈利空間巨大。智能化正在重塑高端市場競爭格局,自主品牌衝擊下,傳統豪華品牌面臨量價齊跌,二線份額快速收縮,過去燃油豪華車變化較慢,新能源豪華車帶來新賣點實現錯位競爭,當前“安全是最大的豪華”逐步成為共識,中信建投認為“智能化提升下的安全性能提升”是自主品牌當前打開局面的核心競爭力之一。
Follow us
Find us on
Facebook,
Twitter ,
Instagram, and
YouTube or frequent updates on all things investing.Have a financial topic you would like to discuss? Head over to the
uSMART Community to share your thoughts and insights about the market! Click the picture below to download and explore uSMART app!

Disclaimers
uSmart Securities Limited (“uSmart”) is based on its internal research and public third party information in preparation of this article. Although uSmart uses its best endeavours to ensure the content of this article is accurate, uSmart does not guarantee the accuracy, timeliness or completeness of the information of this article and is not responsible for any views/opinions/comments in this article. Opinions, forecasts and estimations reflect uSmart’s assessment as of the date of this article and are subject to change. uSmart has no obligation to notify you or anyone of any such changes. You must make independent analysis and judgment on any matters involved in this article. uSmart and any directors, officers, employees or agents of uSmart will not be liable for any loss or damage suffered by any person in reliance on any representation or omission in the content of this article. The content of the article is for reference only and does not constitute any offer, solicitation, recommendation, opinion or guarantee of any securities, virtual assets, financial products or instruments. Regulatory authorities may restrict the trading of virtual asset-related ETFs to only investors who meet specified requirements. Any calculations or images in the article are for illustrative purposes only.
Investment involves risks and the value and income from securities may rise or fall. Past performance is not indicative of future performance. Please carefully consider your personal risk tolerance, and consult independent professional advice if necessary.