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蘋果將迎超級換機潮?大摩:未來兩年近70%出貨量為新機型

今日A股蘋果產業鏈走強,欣旺達、瀛通通訊升停,創新新材升超7%,冠石科技、歌爾股份、東山精密等跟升。

美股方面,截至週一(7月15日)收盤,蘋果股價再創歷史收盤新高,總市值達3.59萬億美元。

消息面上,儘管該公司股價自4月22日以來已經上升逾42%,但多家投行仍然看升。

摩根士丹利(Morgan Stanley)將蘋果股票列為首選,並大幅上調其目標價,與此同時,另一家投行Loop Capital將蘋果目標價從231美元上調至300美元,為華爾街最高。

大摩預計未來兩年iPhone出貨量超5億

70%為新機型

近日,著名投資銀行摩根士丹利將蘋果評為首選股,並大幅上調其目標價,將目標價從216美元上調至273美元。

該行認為,蘋果人工智能平台的推出引發了用户升級智能手機、平板電腦和電腦的新一輪熱潮。

該行分析師Erik Woodring表示,蘋果新推出的人工智能平台"Apple Intelligence"有望刺激大規模設備升級,並將成為未來數年推動升級週期的關鍵因素。

蘋果於2024年6月在全球開發者大會(WWDC)上首次展示了其AI服務套件。公司高級副總裁Craig Federighi將其稱為"為大眾打造的AI"。這一舉措立即得到了市場的積極迴應,蘋果股價隨即創下年內新高。

摩根士丹利預測,蘋果未來兩年iPhone出貨量將超過5億部,高於2021-2022年的高位紀錄。預計2025財年出貨量為2.35億部,2026財年為2.62億部。

具體而言,大摩預計在25財年和26財年,66-69%的iPhone出貨量將是新機型,比24財年高出2-6個百分點,比22財年之前的峯值高出3個百分點,推動iPhone ASP年度增長4-5%。

“我們認為,今年晚些時候進入iPhone 16週期的被壓抑需求將達到創紀錄水平。”對該股的評級為增持的Woodring寫道。

“在 WWDC 上,蘋果首次推出了Apple Intelligence,我們更加確信2025財年可能成為多年設備更新週期的開始。”

Loop Capital上調蘋果目標價至華爾街最高

就在上週,美銀分析師Wamsi Mohan等也發佈研報,預計今年生成式AI將加強iPhone換新意願,帶來強勁的銷售增長和利潤率擴張,將蘋果目標價從230美元上調至256美元。

另一家投行Loop Capital將蘋果目標價從231美元上調至300美元,為華爾街最高。該團隊在一份研究報吿中表示,蘋果有機會在未來幾年鞏固其作為消費者使用生成式人工智能的首選“大本營”。

Loop Capital 表示,這相當於重複了15年前在社交媒體、 iPhone 以及20年前在 iPod 上消費數字內容方面的成功。

研究公司國際數據公司 (International Data Corp.)週一 發佈的初步數據顯示,今年第二季度,蘋果 iPhone 的出貨量較去年同期增長 1.5%,達到 4520 萬部。

然而,由於其他市場增長較快,蘋果的市場份額整體下降,從一年前的16.6%降至15.8%。IDC 的數據顯示,全球智能手機出貨量同比增長6.5%,達到2.854億部。 

IDC亞太區高級研究經理Will Wong在報吿中表示:“第二季度更像是下半年更多新一代人工智能智能手機上市前的序幕,這些智能手機有可能成為繼5G和可摺疊手機之後的下一個增長動力。” 

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