天貓健康年度購買用戶數達到近3億
阿里健康(00241.HK)公布,去年天貓健康年度購買用戶數近3億人,人均年度購買頻次超過5次,實現千億級交易規模,成為市民的健康消費第一入口。
天貓健康並發布「健康增長345計劃」,將通過五大增長策略及四項扶持計劃,投入上億元資金,與合作夥伴們共同完成三個年度目標,包括在現有行業規模基礎上,打造5個超過5億元人民幣級別的新市場、產生15個過億品牌,以及打造20個千萬級趨勢單品。
阿里健康董事長兼首席執行官朱順炎表示,數字化是健康管理唯一有效的路徑,任何健康管理手段都無法脫離互聯網的支持。(gc/w)
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