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踐行產品力長期主義 三盛控股(02183.HK)淨利潤率同比增長394%
格隆匯 08-20 21:23

8月20日晚間,三盛控股(02183.HK)公佈2021年上半年業績公吿,各項盈利指標均實現穩定增長。

在堅持"精幹團隊"、"精緻產品"、"精準投資"發展戰略下,截至2021年6月30日,三盛控股實現營業收入51.32億元,同比增長199%;實現毛利潤11.06億元,同比增長60%。此外,2021年上半年公司實現賬上預售賬款246.57億元,較2020年末增長22%,未來收益蓄水池持續擴大。

值得注意的是,在行業分化加劇、政策監管趨嚴的背景下,公司2021年上半年淨利潤同比增長394%至6.52億元,實現了營收及淨利潤的雙重增長。

三盛控股深知,提高銷售轉化率及實現業績持續性上面,服務和產品才是"説服人心"最有力的武器。房地產市場週轉速度加快,三盛控股也在結合市場變化尋找競爭點,始終堅持投資質量第一的原則,高度關注投資轉化率,發揮多年在豪宅建設積累的經驗、資源、理念、品質感等優勢,堅持為客户提供高質量之人居環境的住宅產品與生活服務初衷。

在產品打造方面,三盛控股通過對市場趨勢的判斷和客户需求的拆解,按照標準化、迭代、創新三個層級推動產品落地和升級,不斷提升產品價值。通過抓住80%的共性需求,應對20%的個性需求為目標,公司力求打造出既貼合市場需求,又體現企業特色的"極致"產品。

目前,三盛控股成功研發出督府系、璞悦系、公園系、汝悦系、海岸系、濱江系等六大代表產品系列,並配備極致服務,滿足不同業主對美好人居的多樣需求。

在服務方面,三盛控股深入調研市場需求,挖掘產品價值,建立集團級的服務標準"極致服務",推行滿意度全生命週期觸點,做好客户體驗與客户服務。

在保證工程質量方面,三盛控股在每個項目交房前,都會邀請第三方專業驗房公司提前為每家每户檢查驗房,查驗範圍包括門窗、電氣工程、給排水工程、暖通工程、燃氣工程、土建實測實量等大類,最終只為交付給業主超越行業標準的安心生活。

基於公司強大的審美、過硬的品質,每一次三盛社區的交付,都收穫了超五星的口碑,達到近乎95%的業主滿意度,印證着三盛控股對產品超強的兑現能力。

今年以來,憑藉對產品理念的別緻追求以及對質量的匠心打磨,公司產品力頻獲市場認可。"三盛-托斯卡納"項目榮獲廣廈獎,"三盛-百督府"榮登中國十大超級豪宅排行榜,"三盛-督府天承"斬獲GHDA環球人居設計大獎。

未來,在行業政策趨緊,行業發展面臨不確定性的大環境下,三盛控股將始終堅持正確發展方向,聚焦產品和服務,堅定走高品質之路,兼顧適度規模增長與效益並舉之間的平衡,以"長期主義"視角為廣大投資者創造更好的業績回報。

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