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星期六(002291.SZ):2020年度淨利預降80.03%-86.69%
格隆匯 12-28 19:59

格隆匯12月28日丨星期六(002291.SZ)披露2020年度業績預吿,預計2020年度歸屬於上市公司股東的淨利潤2000萬元至3000萬元,同比下降80.03%-86.69%;基本每股收益0.03元至0.04元。

2020年以來由於新型冠狀病毒肺炎疫情迅速蔓延,對公司整體經營業務尤其是線下門店銷售造成了重大影響,導致公司實現利潤較去年同期大幅下降。報吿期內,公司盡一切努力來克服此次疫情對公司經營的影響,並結合疫情及市場變化適時調整經營策略,保障公司經營平穩運行,公司以打造新零售平台為目標,大力推動線上銷售,積極發展移動互聯網營銷業務,重點拓展社交電商服務業務。今年以來社交電商行業快速發展,公司加大了對主播在流量上的投入,隨着粉絲規模的快速增長,銷售額也得以快速提升,今年公司已經陸續取得與多個知名國貨品牌在快手、抖音等平台的深度合作。三季度以來,隨着主播粉絲量及成熟度的不斷提升,公司流量投放費用佔銷售額的比重逐漸減小,盈利能力獲得較快的提升,四季度隨着年底電商銷售旺季的到來,公司的社交電商業務繼續快速增長,公司控股子公司遙望網絡單季的經營利潤同比、環比均實現大幅提升,預計能完成年度經營目標;此外,公司鞋履服飾業務在四季度也逐步擺脱疫情影響,經營基本恢復正常。基於上述因素,預計公司報吿期內實現歸母淨利潤2000—3000萬元,扭轉本年度前三季度的虧損狀態。

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