新華都(002264.SZ):上半年淨利扭虧為盈至1.36億元
格隆匯 8 月 25日丨新華都(002264.SZ)披露2020年半年度業績,報告期內公司實現營業總收入22.98億元,歸屬於上市公司股東淨利潤1.36億元,同比實現扭虧為盈,主要因公司2019年關閉處置了長期虧損的門店及部分子公司的股權,令公司整體盈利能力得以體現。
面對不確定的市場環境,公司積極應對:
(1)第一時間啟動疫情應急預案,嚴格落實疫情防控要求,保障員工、消費者、合作伙伴的生命安全。主動調整工作方式,在科學防疫的情況下采取有力措施協調各方資源,堅定信心、練好內功,有序推進復工復產。
(2)疫情爆發後,線上平台不歇業。適時調整線上經營結構,加大外送服務人員的投入,給居民顧客及時送貨上門,針對特殊小區增設自取點,進行“無接觸點”配送。疫情穩定後線下渠道逐步復甦,線上渠道積極增長也日益多元化,在促消費政策和購物節的疊加帶動下,公司持續滲透線上業務,拓展線上下單,到店自提,促進線上線下深度互動。
(3)積極組織合適的商品與營銷方案,加大推廣促銷力度,強化精準營銷,沉澱核心客羣,進而拉動客流與銷售。做好產品運營銷售,充分利用直播、短視頻等新的推廣渠道做好品牌宣傳並提高品牌影響力,聚焦數據洞察,着力推動產品數據化、推廣數據化以及消費者數據化。
(4)控股股東中標貴州茅台酒福建區域KA賣場的服務商,並由公司旗下門店進行銷售,有利於公司進一步回報消費者,推動供應鏈深化改革,構築市場化、開放式的零供雙贏平台。
(5)實施完成員工持股計劃,激勵對象覆蓋高級管理人員及核心業務人員,充分調動了員工工作的積極性和主動性,將員工利益與公司發展緊密結合,進一步完善了公司長效激勵機制。
Follow us
Find us on
Facebook,
Twitter ,
Instagram, and
YouTube or frequent updates on all things investing.Have a financial topic you would like to discuss? Head over to the
uSMART Community to share your thoughts and insights about the market! Click the picture below to download and explore uSMART app!

Disclaimers
uSmart Securities Limited (“uSmart”) is based on its internal research and public third party information in preparation of this article. Although uSmart uses its best endeavours to ensure the content of this article is accurate, uSmart does not guarantee the accuracy, timeliness or completeness of the information of this article and is not responsible for any views/opinions/comments in this article. Opinions, forecasts and estimations reflect uSmart’s assessment as of the date of this article and are subject to change. uSmart has no obligation to notify you or anyone of any such changes. You must make independent analysis and judgment on any matters involved in this article. uSmart and any directors, officers, employees or agents of uSmart will not be liable for any loss or damage suffered by any person in reliance on any representation or omission in the content of this article. The content of the article is for reference only and does not constitute any offer, solicitation, recommendation, opinion or guarantee of any securities, virtual assets, financial products or instruments. Regulatory authorities may restrict the trading of virtual asset-related ETFs to only investors who meet specified requirements. Any calculations or images in the article are for illustrative purposes only.
Investment involves risks and the value and income from securities may rise or fall. Past performance is not indicative of future performance. Please carefully consider your personal risk tolerance, and consult independent professional advice if necessary.